As an entrepreneur, you’re always looking for new ways to reach more people with your message. And with the ever-changing landscape of the internet, it can be challenging to know where to start.
Enter Russell Brunson and his book, Expert Secrets. In it, Brunson lays out a simple, step-by-step plan for reaching thousands of people with your message without stressing out about making mistakes.
Brunson begins by outlining the four steps to take before creating your message. First, you need to find your “big idea.” This is the one thing you’re passionate about and want to share with the world.
Once you’ve found your big idea, it’s time to start creating what Brunson calls your “attractive character.” You want your audience to see this person when they think of you. Brunson says your attractive character should be “likable, relatable, and trustworthy.”
With your big idea and attractive character, it’s time to start crafting your message. Brunson says that the best way to do this is to focus on solving your audience’s problems. When you do this, you’ll be able to create a message that resonates with them and that they’ll be eager to hear more about.
Finally, Brunson says that you need to have a plan for getting your message out there. He recommends using a mix of paid and organic methods, such as social media, blogging, and email marketing.
Following Brunson’s simple plan, you can share your message with hundreds, even thousands, of people without stressing out about making mistakes.
Oh, one more thing, if you want to know “Get Paid for Your Expertise AND Increase Your Reach, Impact, and Influence.” this book, Expert Secrets, is what all entrepreneurs need! You can get more details here: http://go.symplerdigital.com/expertsecrets.